You don't have to be a big fleet to get on the road to savings.

Advantage Pricing

Key Features:
  • One Price

    Pay the same price at all authorized Michelin and BFGoodrich Truck Tire Dealers

  • Competitive Pricing

    Special Advantage Program pricing on MICHELIN® and BFGoodrich® Truck Tires, MRT retreads and services

  • Full Line Program

    Competitive Pricing on other MICHELIN® Product Lines - Passenger Car & Light Truck, Earthmover, Agricultural, Compact Line

Advantage Care

Key Features:
  • MICHELIN® ONCall™ Emergency Road Service
    • 24/7/365 access, special program pricing on MICHELIN® Truck Tires, MRT retreads and services on the road
    • Dispatch fee waived for MICHELIN® Advantage Program members who purchase tires during their service call
  • MICHELIN® Advantage Customer Service

    Dedicated team available to answer questions related to the program along with system access, billing, invoicing, orders and general questions

Advantage Access

Key Features:
  • Business Tools
    • Advantage Program member website where you can check your pricing, order tires, manage your account online and view your invoices
    • Tap into training, technical documents, maintenance techniques and webcasts to help improve your operation's performance
    • Receive the MICHELIN® Advantage Program e-newsletter for ongoing tips, promotions, product information and updates